According to Spot Migration, the average business suffers from about 14 hours of IT downtime per year. Regardless of whether you experienced more or less, I’m positive that there was a negative financial impact associated with each downtime event.
According to accounts and legal the cost of downtime is £3.6 million a year. That equates to £258,000 or £4,300 per business. It doesn’t just cost you in lost revenue either, a huge 545 working hours are lost every year. If you base that on the average UK hourly wage of £13.75 it works out to be an average of £7,235 per employee.
Costs incurred from network downtime. Here’s a complete list to help you work through what downtime costs your business:
⇒ All internal business processes will cease; inventory tracking/ERP, billing, HR, intranet, etc.
⇒ Lost sales revenue; sales will have no access to customer or product data
⇒ Lost employee productivity; no systems to keep them working
⇒ No communication; no email
⇒ The cost to restore IT systems
⇒ Materials lost/disposal and cleanup costs
⇒ The financial impact of customer dissatisfaction
⇒ Contract penalties
⇒ Compliance violations, if applicable
⇒ Upstream and downstream supply-chain ripple effects
⇒ IT and employee recovery costs
⇒ Potential litigation/loss of stock value
⇒ Missed deadlines that result in employee overtime
⇒ Priority shipping charges
Most business owners don’t have a comprehensive grasp of IT so many won’t know the real cost of having IT failures until something goes wrong.Its rare that after a big outage they don’t address their disaster recovery and technical processes, for good reason.
When you understand the real cost of downtime for your business it changes from being a small daily/week annoyance to a serious issue that needs effective solutions. A good way to calculate the cost of an internet outage to your business is :
To put it in a real world example:
(1,000 impacted employees) X (£20 average hourly rate) X (50% productivity impact factor) = £10,000 per hour of productivity cost impact.
If you are running on broadband and think leased line costs are too high – the 3 year contract will likely be around the same mark as what a single hour of downtime would cost you.
It is difficult to calculate this, especially the more intangible costs like customer dissatisfaction and loyalty. To keep things simple, we suggest the following calculation:
Lost Revenue = (GR/TH) x I x H
GR = gross yearly revenue
TH = total yearly business hours
I = percentage impact (A high percentage would mean you can’t complete any transactions, will lose clients, and have a PR nightmare)
H = number of hours of outage
Finally, to calculate the expected annual cost, multiply this number by the number of expected annual hours of outage.
Despite the fact that business downtime events are becoming more and more expensive, over half of businesses still don’t have a disaster and recovery plan. Many put it off until a downtime event occurs, which tends to be more costly than investing in a solution now.
We’re all guilty of procrastinating, but now that you know what a downtime event costs your business, you should use it as a benchmark against what it would cost you to invest in business continuity solution like a leased line.
Now if your business cannot afford any downtime, there are business continuity solutions that can keep your downtime to minutes, even in a disaster event. For example, with our higher-end line, you can boot-up a critical server that just crashed online in minutes and gets back to business. From there, you have 30 days to procure a new server (seriously, it can act as your server for 30 days). Obviously, this line costs more, but if your business starts to quickly haemorrhage money during a downtime event, it is a wise investment.
James Ward is CEO & Founder of Leased Line Comparison, a website founded in 2013 and has since helped over 10,000 customers. James gained his expertise in the leased line world by joining a telecoms company called Exponential-e back in 2011 which taught him everything he needed to know to set up this website today. James’ interests include horse racing, skiing, rugby, hiking, boxing and riding. He spends his time between family and friend, socialising and sport.
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